Preview Mode Links will not work in preview mode

Thought Stack: Design Principles, Mental Models, & Cognitive Biases

Apr 29, 2018

The next time someone says "you can't compare apples and oranges"...tell them you CAN.

Design Principle: Comparison.

A comparison is a method for understanding information in a controlled manner within a system.

It's important to understand the variables you are comparing, how you are measuring the data, and how you're conveying the information to others.

For more resources on Comparison, visit

If you'd rather listen to the audio, check out the podcast:

Reach me on Social Media:
→ Twitter:

→ Book: Universal Principles of Design
→ Music: Apples and Oranges - Pink Floyd, Dreams - Joakim Karud
→ Links and Videos:
1. More information about NASA scientist Scott Sandford:
2. Funny bad visualizations of data:
3. Mass spec:

Stay Thought-Full,